Tag Archives: orders

Judge orders Ambassador Bridge cleared; Ontario Premier Doug Ford declares state of emergency in ‘Freedom Convoy’ truck protests

Ontario Superior Court Chief Justice Geoffrey Morawetz gave protesters until 7 p.m. to end the blockade at the Ambassador Bridge between Windsor, Ontario, and Detroit, the busiest crossing on the U.S.-Canada border and a vital supply route between automakers on both sides. It was not immediately clear what would happen at 7 p.m.

Earlier Friday, Ontario Premier Doug Ford declared a state of emergency in the province, and said he would seek to impose steep fines and prison time for people who continued to obstruct highways and bridges.

“We’re now two weeks into the siege of the city of Ottawa,” he said at a news conference. “I call it a siege because that’s what it is. It’s an illegal occupation. This is no longer a protest.”

Prime Minister Justin Trudeau warned that consequences for protesters were “becoming more and more severe.”

“You don’t want to end up losing your license, end up with a criminal record, which will impact your job, your livelihood, even your ability to travel internationally, including to the U.S.,” he said at a news conference.

Ford said he would convene his cabinet and “urgently enact orders that will make crystal clear it is illegal and punishable to block and impede the movement of goods, people and services along critical infrastructure.” He warned of penalties of up to $78,000 and a year in prison.

The initial state of emergency was to last 42 hours. The cabinet planned to meet Saturday to discuss further amendments, Ontario Solicitor General Sylvia Jones said.

Trudeau said he spoke with President Biden on Friday morning about the blockades, the presence of Americans, the “U.S.-based flooding of 911 lines in Ottawa” and the influx of foreign money to help fund the protests.

“We see that almost half of the funding through certain portals that is flowing to the barricades here in Canada is coming from the United States,” he said, but did not provide more detail. He said he and Biden agreed “that for the security of the people and the economy, these blockades cannot continue,” he said.

Trudeau also said he remained reluctant to deploy troops against protesters. “Using military forces against civilian populations in Canada or in any other democracy is something to avoid having to do at all costs,” he said. “That’s why the solution right now is focused on police forces.”

Ottawa residents like Joycelyn Sinclair Bates have had to deal with incessant honking and exhaust fumes as anti-vaccine demonstrations have dragged on. (Zoeann Murphy, Drea Cornejo/The Washington Post)

Demonstrators holed up in trucks continue to paralyze parts of downtown Ottawa and block the Ambassador Bridge as well as crossings in Coutts, Alberta, and Emerson, Manitoba. What began as a protest of rules in both countries requiring truckers to be fully vaccinated to cross the border has snowballed into a much broader movement against pandemic restrictions generally and other complaints. Some protesters have demanded the removal of Prime Minister Justin Trudeau, who was reelected to a third term in September, and the dissolution of Parliament.

Canada’s health minister, Jean-Yves Duclos, tweeted Friday that authorities were “actively reviewing” border measures and that more details would be shared “as early as next week.” Theresa Tam, Canada’s chief public health officer, said “Canada is past the peak of the Omicron wave,” according to Canada’s Global News.

As the crisis deepened this week, officials in the United States called on their Canadian counterparts to get the demonstrations under control.

The impacts of the protests have been felt on both sides of the border. The U.S. Chamber of Commerce warned Thursday that the Ambassador Bridge blockade was “adding to the significant supply chain strains on manufacturers and other businesses.” Automakers Ford and General Motors said they have cut production and canceled shifts at some sites. A lawyer representing Canada’s Automotive Parts Manufacturers’ Association told the Ontario court Friday that the estimated cost to the economy was nearly $40 million a day.

Residents express frustration over noise as the ‘Freedom Convoy’ occupies the streets of downtown Ottawa with one goal in mind: Make Trudeau resign. (Zoeann Murphy, James Cornsilk/The Washington Post)

Homeland Security Secretary Alejandro Mayorkas and Transportation Secretary Pete Buttigieg urged their Canadian counterparts Thursday to “use federal powers to resolve this situation” and offered the support of their departments, the White House said. Michigan Gov. Gretchen Whitmer (D) said her message was simple: “Reopen traffic on the bridge.”

In Ottawa and on the border, police so far have largely avoided confronting protesters. But “public exasperation is growing,” warned Roland Paris, a former senior foreign policy adviser to Trudeau.

As Canadian officials have grappled with how to disperse the protesters, they’ve also warned about “potential foreign interference,” including from groups in the United States.

“Although these protests are homegrown, they are receiving a great deal of encouragement from right-wing politicians and prominent conservative activists and media personalities in the United States,” said Paris, a professor of international affairs at the University of Ottawa.

Donald Trump said last week that “insane covid mandates” were destroying Canada.

Some U.S. truckers have said they will send two convoys this weekend to a fourth border crossing, Reuters reported, in a show of support for the Canadian protesters. The busy Peace Bridge, which connects Buffalo and Fort Erie, Ontario, serves as the gateway from New York to Toronto.

Ottawa police said Thursday that there had been a “concerted effort to flood our 911 and non-emergency policing reporting line.” Many of those “excessive calls” came from addresses in the United States, Police Chief Peter Sloly said.

Ottawa police have made 25 arrests linked to the demonstrations on charges such as mischief and menacing behavior. “We will ensure those who are responsible will face the consequences,” Sloly said. “We know the residents of Ottawa are angry. We know you are tired.”

The Ambassador Bridge blockade began earlier this week, and two smaller border crossings — at Coutts in Alberta, which connects to Montana, and Emerson, between Manitoba and North Dakota — have since been “shut down” by protesters and vehicles, police said.

The Canadian demonstrations have drawn international support and inspired similar protests in Europe and Australia. Authorities in Paris and Brussels said they would try to stop planned convoys from entering those cities over the weekend.



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Spanish court orders demolition of entire golf resort built in protected area

(CNN) — An entire golf resort, four-star hotel and nearly 200 houses must be destroyed after being built in a protected natural area, Spain’s highest court has ruled, following a 14-year legal battle.

The luxury Marina Isla de Valdecañas development, which features 185 villas, a four-star hotel and an artificial beach, should be demolished, according to a supreme court decision published Tuesday.

The development was built on an island — La Isla de Valdecañas — in a reservoir in the Extremadura region, western Spain, with hundreds more villas and a second hotel slated to be added to the site.

The luxury development is around 100 miles west of Madrid, and it boasts the closest fine sand beach to the Spanish capital, according to its website.

It has been subject to a 14-year legal battle brought by an ecological campaign group named Ecologistas en Acción, which said the development had been built in a protected area that should be returned to its natural state.

CNN has contacted Marina Isla de Valdecañas for comment.

In July 2020 a court in Extremadura ruled that the hotel, villas and golf course, which were already in operation, should remain standing as they were not causing environmental damage.

The ruling estimated the cost of destroying the whole development would be nearly 34 million euros ($38.8 million), and compensation to property owners would reach 111 million euros ($126.7 million).

It therefore ruled out demolition on economic grounds, as the regional Extremadura government would have had to foot the bill, and said that only facilities still under construction should be destroyed.

However Tuesday’s decision overrules that ruling and orders their demolition.

Ecologistas en Acción celebrated the latest ruling, which it said avoids setting a “dangerous precedent” for other illegally constructed buildings.

Guillermo Fernández Vara, president of the Extramadura regional government, said on Wednesday he would try to save the development, likely by lodging an appeal with Spain’s constitutional court.

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Laguna Beach fire: Evacuation orders issued for Emerald Bay, Irvine Cove after large brush fire breaks out

A brush fire fueled by strong winds and hot conditions ignited dangerously close to homes in Laguna Beach Thursday morning, prompting mandatory evacuation orders.

The fire, dubbed the Emerald Fire, broke out around 4 a.m. in the Emerald Bay area east of the Pacific Coast Highway, which was closed in both directions until further notice.

The Laguna Beach Police Department issued a mandatory evacuation order for all residents in Irvine Cove and North and South Emerald Bay as the flames inched dangerously close to homes. Evacuation warnings were issued for all of North Laguna, affecting residents north of Broadway.

The City of Irvine established an evacuation center for those affected at Los Olivos Community Center at 101 Alfonso.

A bright orange glow could be seen from miles out in the early morning hours, indicating the flames burned a large area, but the current estimate is at least seven acres.

Additional details about the cause of the fire were not immediately available.

The blaze prompted the Laguna Beach Unified School District to close all schools for Thursday. That includes El Morro Elementary, Top of the World Elementary, Thurston Middle School and Laguna Beach High School.

DEVELOPING: We will add more details to this report as they become available.

Copyright © 2022 KABC Television, LLC. All rights reserved.



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Mattel Wins Disney Princess Toy Deal, Joining Elsa of ‘Frozen’ With Barbie

Cinderella, Elsa and their friends are moving back in with Barbie.

Mattel Inc.

MAT 9.05%

has won the license to produce toys based on

Walt Disney Co.

DIS 0.59%

’s princess lineup and from the recent blockbuster “Frozen” franchise, wresting the properties back from its rival

Hasbro Inc.,

HAS -2.23%

according to Mattel executives.

The deal reunites the characters with their previous home. Mattel lost the license to Hasbro in 2016, a financial and symbolic setback that precipitated a period of four chief executive officers at Mattel and compounding challenges as they tried to fill the $440 million hole from losing the business.

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Much has changed since then. Mattel CEO

Ynon Kreiz,

who joined in 2018, has stabilized operations with over $1 billion in cost cuts, overhauled leadership, revived key brands such as Barbie and rebuilt relationships with Hollywood studios. Since the day the Disney properties walked away, Mattel executives vowed to win them back.

“It was an important priority, and it’s something we worked hard to win,” Mr. Kreiz said. Mattel showed it could manage evergreen brands that aren’t dependent on big movies, he said.

Mattel will start selling new Disney toys in 2023, and the business will be managed by the same group that has overseen Barbie’s comeback. Financial terms of the deal weren’t disclosed.

For Hasbro, the change comes as the maker of Nerf guns and Monopoly games is making the transition to a new CEO following the death of its longtime leader,

Brian Goldner,

last year. Under his watch, Hasbro surpassed Mattel in annual sales and made an unsuccessful approach to take over its rival.

Hasbro declined to comment on losing the Disney princess and “Frozen” line but said it renewed its Star Wars license recently and will soon start making Indiana Jones toys too. Both are properties of Lucasfilm, which is owned by Disney.

Hasbro’s products inspired by Disney movies included a princess pop-up play set.



Photo:

Charles Sykes/Invision/Hasbro/Associated Press

Shares of Mattel jumped about 8% in early morning trading, after The Wall Street Journal reported on the deal. Shares of Hasbro slipped about 2.5%.

Mattel’s loss of the Disney license originally represented a high-profile fracturing of a relationship between one of the largest toy manufacturers and one of the most powerful companies in entertainment. It was a rare dust-up between companies whose founders worked together since the 1950s, when Mattel advertised toys during the “Mickey Mouse Club” show.

In the early 2010s, Barbie was floundering, with sales dropping for several years. Mattel devoted more resources to shoring up its marquee property. Disney’s princess dolls, meanwhile, were managed by a separate team in a competing unit.

Then, in 2013, Mattel came up with a toy line called Ever After High, which featured dolls based on the children of classic fairy tale characters, including Cinderella, Sleeping Beauty and Snow White. That flew too close to the Disney princess orbit. The following year Disney notified Mattel that it was going to Hasbro. (Mattel no longer sells the Ever After High toys.)

“Losing the franchise was not only a financial challenge for us but a really emotional one,” said Mattel President and Chief Operating Officer

Richard Dickson,

who rejoined Mattel for a second stint months before Disney made its decision. “It was a wake-up call for Mattel.”

The fallout started soon after. In early 2015, Mattel fired CEO

Bryan Stockton.

His successor,

Chris Sinclair,

focused on plugging revenue lost from the license with a range of items without staying power, which added complexity and extra costs to operations. Another CEO, former Google executive

Margo Georgiadis,

lasted about a year before leaving.

Mr. Kreiz has brought stability to the top job at Mattel. The former television executive cut one-third of jobs and closed several factories to stem ongoing losses. He helped patch up Mattel’s fractured relationships with retailers and Hollywood studios. Key brands such as Barbie and Hot Wheels responded to new marketing and items. Fisher-Price has stabilized, too.

Though sales are still below their peak of $6.5 billion in 2013, Mattel is on pace for more than $5.3 billion in revenue for 2021, according to analysts, up more than 15% from 2020. Projections for net income of $789 million are the highest since 2013. Analysts expect Hasbro to bring in more than $6 billion in 2021 sales, according to FactSet estimates.

A bit of corporate restructuring allowed Mattel to present a stronger case to Disney that the properties would get appropriate attention, Mr. Kreiz said. Instead of organizing its business around boys, girls and infant products, Mattel is now structured around categories such as dolls, vehicles and action figures. The Disney characters will slide into the doll division and be managed by the same group that has overseen Barbie’s comeback.

Barbie has a more open-ended play pattern than the Disney characters, whose stories are imprinted on film and in books. “Side by side, we know that we can exponentially create more value, more play and more business by complementing the narrative rather than competing with it,” Mr. Dickson said.

The transition raises some questions for Hasbro, which aimed to use the Disney princess and Frozen license to build up its catalog of toys geared toward girls. But the property faltered a bit under its new owner, people in the toy industry said.

Jim Silver, CEO of TTPM, an online toy-review site, estimates that the Disney property is about half as big as it was when it left Mattel, in part because of a lack of new content to boost consumer interest in the characters. The Disney deal didn’t reach the levels Hasbro was hoping to achieve, he said.

Mr. Silver said Hasbro has other toys for girls on the upswing, including My Little Pony toys boosted by a recent Netflix movie, so the shift of the Disney license might not be as dramatic as it was when Mattel lost it. “I think Mattel will do very well with it, and for Hasbro, I don’t think the economics made sense,” he said.

UBS analyst Arpiné Kocharyan estimates the Disney princess and Frozen license could bring in about $300 million in a nonmovie year. Even after paying royalties to Disney, it could still produce a higher profit margin for Mattel than it did at Hasbro, she said, because Mattel owns much of its doll manufacturing, making it more economical to produce incremental units.

Ms. Kocharyan said Hasbro’s addition of the Indiana Jones license, with a feature film due in 2023, could offset more than half of the lost revenue. Hasbro also has the Disney license for Marvel characters.

Write to Paul Ziobro at Paul.Ziobro@wsj.com

Copyright ©2022 Dow Jones & Company, Inc. All Rights Reserved. 87990cbe856818d5eddac44c7b1cdeb8

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U.S. orders embassy staffers’ families to leave Ukraine amid Russian military buildup

The State Department has ordered families of U.S embassy employees in Kyiv, Ukraine, to leave the country and authorized some U.S. government employees to depart due to the potential of Russian military action. 

Russian military action anywhere in Ukraine would severely impact the embassy’s ability to provide consular services, including assistance to U.S. citizens in departing Ukraine, a State Department official told reporters on Sunday night. The State Department is urging those who can depart to do so on commercially-available flights.   

The decisions were made out of an abundance of caution due to Russia’s continued military buildup and disinformation campaigns, a separate senior State Department official said. 

The State Department does not have a “solid number” of how many Americans are in Ukraine, according to the official, because no one is required to register with the embassy while there. 

Russia has amassed over 100,000 troops on Ukraine’s border, and although the U.S. does not know if Russian President Vladimir Putin has made a decision to invade or if a decision is imminent, he has built the military capacity to invade at any point, one of the officials said.  

An instructor trains members of Ukraine’s Territorial Defense Forces, volunteer military units of the Armed Forces, in a city park in Kyiv, Ukraine, Saturday, Jan. 22, 2022. Dozens of civilians have been joining Ukraine’s army reserves in recent weeks amid fears about Russian invasion.

Efrem Lukatsky / AP


The concern has grown because of Russian forces entering Belarus, just north of Ukraine, to conduct joint military exercises, according to the Russian Ministry of Defense. 

“If Russia chooses to engage in further military aggression, it has the opportunity to launch the attack from different directions based on where it can launch these incursions against Ukraine,” one official said.

The State Department’s travel advisory to Ukraine was already at a level four, the highest level, because of COVID-19, but the advisory was updated to urge citizens not to travel to the country over concerns of the potential of a significant Russian military action against Ukraine. 

If an incursion were to occur, the security conditions along occupied Crimea and eastern Ukraine are unpredictable and could deteriorate at any moment, according to the official. Though Crimea and the eastern parts of Ukraine are of particular concern, Russian military action anywhere in Ukraine would severely impact the embassy’s ability to provide services. 

The U.S. last month authorized an additional $200 million in defensive aid, and the first shipment which contains lethal aid for the Ukraine defensive forces arrived in Kyiv on Saturday. 

U.S. Secretary of State Antony Blinken told “Face the Nation” on Sunday that there will be “massive consequences” for Russia if its military forces invade Ukraine.


Blinken warns of “massive consequences” for R…

08:18

“Russia will make its decisions based on President  [Vladimir] Putin’s calculus of what’s in their interest,” Blinken said. “We are working very hard to affect that calculus, both in terms of offering a diplomatic path forward that could enhance collective security for all of us and equally a path of defense and deterrence, that makes very clear that if there’s aggression, there’ll be massive consequences. So the choice is his.”

President Biden last week said it was his “guess” that Russia would invade Ukraine, and the White House sought to walk back comments he made at a press conference Wednesday that suggested there could be divisions among Western nations about the consequences Russia could face if it launched a “minor incursion” into Ukrainian territory. 

Russia’s government has consistently denied any plans to attack Ukraine, but it also leaves the option of unspecified “military action” on the table if the U.S. and the West refuse to grant what Putin has called “security guarantees” constraining NATO’s actions in the region.

On Monday, Russian Foreign Ministry spokeswoman Maria Zakharova said staffing at the U.S. Embassy in Kyiv was “a question for the American side,” but she suggested it was more to do with “how they are building their information agenda” than actual security concerns.

Ukraine, NATO allies respond

Britain, which has remained in close sync with U.S. rhetoric on Ukraine, said Monday that it, too, was pulling some members of its embassy staff and their dependants out of Kyiv due to “a growing threat from Russia,” but that the British Embassy would remain open “and will continue to carry out essential work.”

Other European nations have been hesitant to back the level of sanctions that the U.S. has proposed as a response to any Russian military action against Ukraine, however, and on Monday, top European Union diplomat Josep Borrell said the bloc was “not going to do the same thing” as the U.S. and the U.K. with its embassy staff, “because we don’t know any specific reasons.” 

“I don’t think we had to dramatize as far as the negotiations are going on,” Borrell said, referring to talks with Russia, “and they are going on.”


Russia ups military presence at Ukraine borde…

01:44

Even Ukraine appeared uncomfortable with the latest U.S. move.

“We consider such a step by the American side premature and a display of excessive caution,” Ukrainian Foreign Ministry spokesman Oleg Nikolenko said in a statement. He said there had been “no radical changes” in the security situation along his country’s borders.

Nikolenko said that amid “active efforts” by Russia to destabilize his country, through “disinformation, manipulation,” to “sow panic among Ukrainians and foreigners… it is important to soberly access the risks and keep calm.”

CBS News’ Tucker Reals contributed to this report.

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State Department orders diplomats’ families to leave US embassy in Kyiv amid Russia tensions

U.S. citizens are also being urged to leave.

The State Department ordered diplomats’ families Sunday afternoon to depart the U.S. embassy in Kyiv, Ukraine, amid heightened fears of a Russian attack on the country.

The embassy has also authorized non-emergency employees to depart, according to an internal cable obtained by ABC News.

In an updated travel advisory issued later Sunday, the State Department confirmed the drawdown and urged U.S. citizens in Ukraine to consider departing the country now using commercial flights.

“These are prudent precautions that in no way undermine our support for, our commitment to Ukraine,” a senior State Department official said Sunday. The department made the decision now “based on this military buildup, based on how we see these developments,” they added, calling it the “right moment.”

Ukraine has been on the State Department’s highest travel advisory — Level 4: Do Not Travel — for months because of COVID-19. Last month, the embassy updated that warning to say, “Russia is planning significant military action against Ukraine,” which “would severely impact the U.S. Embassy’s ability to provide consular services” to Americans.

A State Department spokesperson said Saturday that the U.S. will not evacuate Americans like in the operation conducted out of Afghanistan last August.

“American citizens should not anticipate that there will be U.S. government-sponsored evacuations. Currently commercial flights are available to support departures,” the spokesperson said.

The change in the embassy’s status has upset some Ukrainian officials, many who are skeptical that Russia is planning an attack and think it is instead continuing to raise the pressure to destabilize the country.

“The U.S. embassy in Kyiv is going to continue to operate in an uninterrupted way to support Ukraine at this critical moment,” the senior State Department official said.

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State Department reduces staff at US embassy in Ukraine, orders some family members to leave

“On January 23, 2022, the Department of State authorized the voluntary departure of U.S. direct hire employees and ordered the departure of eligible family members from Embassy Kyiv due to the continued threat of Russian military action. U.S. citizens in Ukraine should consider departing now using commercial or other privately available transportation options,” the State Department said in a statement.

CNN reported on Friday that the embassy had requested that the State Department take this step as Russia has continued to mass forces and equipment near Ukraine’s borders, sparking fears of a renewed invasion.

The Ukrainian Defense Ministry’s latest intelligence assessment, shared with CNN this week, assessed that Russia has now deployed more than 127,000 troops in the region. White House press secretary Jen Psaki said last week that Russia was in a position to launch an invasion “at any point.”

The State Department has already issued the highest-level travel advisory for Ukraine, telling Americans not to travel to the country and to be aware of reports that Russia is planning for significant military action against Ukraine.

US officials still don’t know what Russian President Vladimir Putin’s plans are or whether he has even decided to invade. But some officials who have seen the intelligence say there is evidence that Russia is planning to try to take Kyiv and overthrow the government, as CNN has previously reported.

The UK foreign office said in a statement on Saturday that it has information the Russian government is planning to “install a pro-Russian leader in Kyiv as it considers whether to invade and occupy Ukraine.”

This story has been updated with additional information.

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Cruise ship changes course after US judge orders seizure

MIAMI (AP) — A cruise ship that was supposed to dock in Miami sailed to the Bahamas instead after a U.S. judge granted an order to seize the vessel as part of a lawsuit over unpaid fuel.

Cruise trackers show Crystal Symphony currently docked in the Bahamian island of Bimini.

Passengers told news outlets that they’ll be taken by ferry to a South Florida port Sunday. It was unclear how many passengers were aboard, with one news outlet reporting 300 and another, 700. According to the company website, the vessel can carry up to 848 passengers.

The ship was scheduled to land in Miami on Saturday. But a federal judge in Miami issued an arrest warrant for the ship on Thursday, a maritime practice where a U.S. Marshal goes aboard the vessel and takes charge of it once it enters U.S. waters.

The lawsuit was filed in a Miami federal court by Peninsula Petroleum Far East against the ship under a maritime procedure that allows actions against vessels for unpaid debts. The complaint says Crystal Symphony was chartered or managed by Crystal Cruises and Star Cruises, which are both sued for breach of contract for owing $4.6 million in fuel.

Crystal Cruises announced earlier this week that it was suspending operations through late April. Besides Crystal Symphony, it has two other ships currently cruising, which end their voyages on Jan. 30 in Aruba and on Feb. 4 in Argentina.

“Suspending operations will provide Crystal’s management team with an opportunity to evaluate the current state of business and examine various options moving forward,” said the company in a statement earlier this week.

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Waffle House has ‘secret’ plate-marking system for tracking orders: report

You’ve probably heard that some restaurant chains have secret menus or diner lingo when ordering, but have you heard of ‘plate marking’?

It’s a special process that has been uncovered at Waffle House restaurants. – and it helps grill operators keep track of your orders, according to Nexstar.

Basically, Waffle House employees use a type of shorthand involving plates, condiment packets, utensils and pieces of food, according to the report.

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 Waffle House is an iconic diner in the Southern U.S. that is popular for both breakfast and late night dining. (iStock)

The system came to the attention of TikTok by one of the restaurant’s cooks, eliciting equal parts awe and utter confusion from viewers. But for Waffle House’s long-time grill operators, the marking system is apparently second nature.

TACO BELL STARTS BUSINESS SCHOOL FOR ASPIRING FRANCHISE OWNERS

“Yes, it’s really a thing, and while it’s secret like the Coca-Cola recipe, we hide it in plain sight,” said Njeri Boss, director of public relations for Waffle House, in a statement shared with Nexstar.

Corey Brooks, right, orders food at a Waffle House restaurant in Savannah, Georgia. (Associated Press)

Waffle House’s grill operators are instructed to strategically place condiments or ingredients (jelly packets, butter packets, bits of shredded potato, etc.) on each plate as the order is called. The placement indicates what was ordered and how it should be prepared.

MCDONALD’S LOCATIONS HAVE CUT HOURS BY 10% DUE TO STAFFING SHORTAGES: CEO

For instance, a jelly packet placed vertically at the bottom of a plate means the customer wants scrambled eggs. The same packet, placed at the top of the plate, means the eggs should be cooked sunny-side up. 

Depending on the positioning of a jelly packet on top of a mustard packet means the customer wants an extra egg or means the customer wants an omelet with ham.

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Thje system may sound complicated, but Boss claims “it’s quite easy to learn,” according to Nexstar.

Some TikTok users, however, expressed some doubts.

“I would be fired in the [first] hour,” one commenter joked, according to the report.

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Microsoft’s Activision Blizzard Deal to Power Its Netflix-of-Gaming Aspirations

Microsoft Corp.’s

MSFT 1.96%

acquisition of

Activision Blizzard Inc.

ATVI -0.27%

aims to shake up the game industry by expanding the software giant’s library of blockbuster videogames and bolstering its efforts to entice consumers to its cloud-gaming service.

The planned $75 billion deal would be Microsoft’s biggest ever and its most ambitious investment yet in its plan to turn its Game Pass subscription service into the

Netflix

of gaming. Once the acquisition closes, Microsoft said it would be the world’s third-largest game company by sales, with 30 game studios under its belt, including the developers of popular franchises Call of Duty, World of Warcraft and Candy Crush.

Around a decade ago, Microsoft shifted to bringing its corporate clients to subscription-based cloud services. The move has helped lift its market value to $2 trillion and maintain its status as one of the world’s top tech companies. The Activision acquisition positions Microsoft to use the same tactic on consumers by persuading gamers to abandon their expensive hardware and play on the cloud.

“Together with Activision Blizzard, we have an incredible opportunity to invest and innovate, to create the best content, community and cloud for gamers to build substantial new value for our shareholders,” said Microsoft Chief Executive

Satya Nadella

on an investor and media call Tuesday.

With more gamers playing on smartphones rather than pricey game consoles and computers, companies around the world are racing to develop services for streaming high-end games to all kinds of devices the same way movies and TV shows are streamed.

Amazon.com Inc.,

Alphabet Inc.’s

Google,

Sony Group Corp.

and a host of smaller players are trying, but Microsoft has taken a large early lead in the emerging cloud-game space by spending billions of dollars on acquisitions and infrastructure, analysts said.

“Microsoft has big aspirations in gaming,” said

Mark Moerdler,

a Bernstein Research analyst. “Microsoft has been buying a number of studios because of what they’re trying to build with Game Pass and subscription gaming.”

If the company can convert some of Activision’s nearly 400 million monthly active users into subscribers, it could significantly bolster its cloud-game business, Mr. Moerdler said.

Subscribers to Microsoft’s Game Pass have increased 39% in the past year to 25 million, the company said. A billboard in New York pitching Activision’s ’Call of Duty: Vanguard.’



Photo:

Richard B. Levine/Zuma Press

Cloud gaming is an emerging technology that allows people to stream games using nearly any internet-connected device with a screen, much as they stream videos on Netflix, Hulu and other platforms. Streaming games is more challenging, though, because games are interactive and require a lot more data to run smoothly. While Netflix moved into mobile games last year, it has so far offered only a handful of games that subscribers must download to an Android or iOS device—not games that can be streamed via the cloud.

Consumer spending on cloud-game services reached $3.7 billion last year, with Microsoft’s Game Pass accounting for 60%, according to research firm Omdia, which forecasts total cloud-game revenue will hit $12 billion by 2026.

Along with announcing its planned acquisition, Microsoft said Tuesday that subscribers to Game Pass—which includes cloud gaming, online multiplayer support and access to a large, rotating library of games—have increased 39% in the past year to 25 million.

Mr. Nadella said Microsoft plans to bring as many Activision games as it can to Game Pass. As it has done with games from developers it has acquired previously, Microsoft could make future games from Activision exclusive on Game Pass and Xbox consoles, analysts said.

“We do think our investment in cloud creates a unique capability for triple-A content to reach any screen on any device,” Microsoft game chief

Phil Spencer

said after the Activision deal was announced.

Growing its cloud-game business will help Microsoft diversify further into consumer-facing businesses. That could narrow the leads Sony’s PlayStation has on Microsoft in game hardware and Amazon’s in cloud services. Mr. Nadella’s broader strategy for Microsoft puts cloud computing at the center of a collection of disparate businesses, from corporate software and enterprise data storage to social media and digital advertising.

Microsoft’s commitments to gaming and the cloud have been years in the making. Since taking over in 2014, Mr. Nadella has leaned heavily on offering the company’s enterprise customers cloud-computing services to power their businesses. This strategy has been the primary driver behind Microsoft’s ascent to become the world’s second-most-valuable company behind

Apple Inc.,

with a market valuation of nearly $2.3 trillion.

Ms. Wu, a target of the GamerGate scandal, says Activision Blizzard’s CEO led a culture of non-accountability, during an interview at WSJ’s Women In: The Tech Industry event.

For years, gaming took a back seat at Microsoft, where consumer-facing businesses got less attention, former and current employees said. The Xbox team was slotted under the Windows operating system and didn’t directly report to the CEO, as Mr. Nadella focused on selling the Office 365 business-software suite and developing the cloud-computing business. The Xbox group struggled to find its place in this structure, the employees said, as the unit was always competing with Windows priorities for investments, typically without success, they said.

“Under Windows, we had to make trade-offs between investing in big gaming initiatives and features for Windows enterprise customers,” said

Richard Irving,

who spent 12 years working on Xbox before leaving Microsoft in 2016. “That was the challenge of being in the Windows division.”

A Microsoft spokesman declined to comment on the company’s previous management of its game business.

A few years ago, Microsoft decided to become more aggressive about expanding its cloud usage to gaming, its main touch point with consumers. Internally, there has been concern that Microsoft is too dependent on enterprise for growth, said people familiar with company strategy. The decision to do more in gaming came after Microsoft looked at the possibility of buying consumer-facing businesses including TikTok,

Pinterest

and Discord, the people said.

It started snapping up game makers, spending more than $10 billion to buy game studios and build a vast library. The company has added popular titles such as the Doom franchise, acquired last year.

Microsoft isn’t alone. The global videogame industry has been riding a wave of consolidation and investing in recent years. Spending on mergers and acquisitions nearly tripled to $26.2 billion in 2021 from $8.9 billion in 2020, data from PitchBook show. And venture-capital deals nearly doubled to a record $11.2 billion from $6.4 billion, according to the private-market-data firm.

Write to Aaron Tilley at aaron.tilley@wsj.com and Sarah E. Needleman at sarah.needleman@wsj.com

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