Tag Archives: carmakers

EV carmakers work to fit auto dealers into their future plans

Customers wearing protective masks looks at the interior of a vehicle for sale at a Ford Motor Co. dealership in Colma, California, Feb. 1, 2021.

David Paul Morris | Bloomberg | Getty Images

DETROIT — As automakers chase Tesla-like profits on new electric vehicles, they face an existential question: how best to bring franchised auto dealers along with them as they transition to EVs.

Some, such as General Motors, are asking luxury dealers to go all-in on EVs or get out of the business. Others like Ford Motor are offering dealers different “EV-certification” levels, while most other carmakers, or OEMs, know they need to change the sales process to fit the evolving industry, but are still try to figure out how to do it.

“I think we’re all building this airplane as we fly,” Michael Alford, president of the National Auto Dealers Association, a trade association that represents more than 16,000 U.S. new franchised dealers, told CNBC. “Depending on the OEM, the level of engagement or the intensity of the engagement varies.”

Automakers and franchised dealers have a complex relationship that is backed, in many states, by laws that make it difficult, if not illegal, to bypass franchised dealers and sell new vehicles directly to consumers. (Tesla and other newer EV startups have worked around such regulations to cut costs.)

Both automakers and franchised dealers want to maximize profits, but they’re separate businesses that heavily rely on one another to succeed. Dealers rely on automakers for product to fill and move off lots, and the carmakers in turn rely on dealers to sell and service vehicles as well as serve as concierges for customers. 

How that historical relationship fits into an all-electric future is expected to be at the forefront of discussions between automakers and dealers at the National Auto Dealers Association Show occurring through Sunday in Dallas. The event attracts thousands of franchise dealers annually to hear from their respective automotive brands.

For dealers — from mom-and-pop shops to large publicly traded chains — EVs will mean new employee training, infrastructure and substantial investments in their stores to be able to service, sell and charge the vehicles. Depending on the size of the dealer, those upgrades could easily cost hundreds of thousands, or millions, of dollars. Of course, they want to make sure their investments will pay off.

“The tone and tenor of this subject matter has evolved, and I think it’s very, very clear this year that our legacy OEMs absolutely realize that we are essential going forward,” said Alford, who runs Chevrolet and Cadillac dealerships in North Carolina.

Competing with Tesla

As more automakers introduce EVs, they’re rethinking the sales process, including selling new vehicles largely, if not fully, online. Tesla was among the first automakers to embrace online sales for a large portion of its business, though it still has physical dealerships, information sites and service shops.

A greater shift online may limit the role of dealers to strictly processing, maintenance and as delivery centers going forward and eliminate the need for large lots of cars that they then sell to consumers.

“By and large, the franchise system remains in place even for EVs by traditional automakers, although they all seem to be looking at ways to tweak it to be more competitive, so they say, with the Teslas of the world,” said Michelle Krebs, Cox Automotive executive analyst.

Automakers believe doing so will provide consumers a more streamlined and cohesive sales process, but they also consider the dealers to be their partners and to offer “strategic advantages” when it comes to other sales and maintenance issues.

A Tesla dealership in Colma, California, on Wednesday, Jan. 26, 2022.

David Paul Morris | Bloomberg | Getty Images

Honda Motor has said it plans to move more sales online, including 100% online sales for its luxury Acura brand for EVs. Mamadou Diallo, American Honda vice president of sales, said the plan is to facilitate the ordering process online, but with the vehicle being picked up or delivered by dealers. Those procedures are still being worked out, though, he said.

“We want to proceed with ensuring that we provide convenience with what customers are looking for, with no intention of bypassing our dealer body,” Mamadou said Tuesday during a media call.

Jay Vijayan, who assisted in building out Tesla’s digital and IT systems, doesn’t believe selling EVs exclusively online will pan out. He said a mix of sales points is best, which is why Tesla and newer EV startups are selling online as well as opening new showrooms and service centers.

Apple still opens new stores, right? And every company you think is going to go direct is also opening new stores in the automotive space,” said Vijayan, founder and CEO of Tekion, a cloud-based dealer service provider.

Wall Street analysts have largely viewed direct-to-consumer sales as a means to optimize profit. However, there have been growing pains for Tesla when it comes to servicing its vehicles.

Ford CEO Jim Farley has said he wants the automaker’s dealers to cut selling and distribution costs by $2,000 per vehicle to be competitive with Tesla’s direct-to-consumer model.

Automaker approaches

Ford is among the automakers receiving the most pushback from dealers for its EV push, which includes EV-certification tiers that could cost more than $1 million per store, depending on the size of the dealership.

The Detroit automaker is facing legal challenges to the certification program from dealers who argue that the plan violates franchise laws. A group of 27 dealerships in Illinois filed a protest with the state’s motor vehicle review board, and four dealers in New York filed suit against the automaker last month, according to Automotive News.

Ford dealer Marc McEver said he signed on for the highest EV-certification tier at his dealership near Kansas City, Kansas, but he worries about the cost and timing of the program.

“I think we’re all concerned that what they’re having us put in now, by the time we really get some vehicles, will be outdated and need to be upgraded or replaced,” McEver, who also owns a Lincoln dealership, said.

Aside from the investments, dealers who opt into selling Ford EVs will need to abide by five standards to stay within good standing: clear and nonnegotiable pricing; charging investment; employee training; and improved vehicle purchasing and ownership experience for customer, both digitally and in person.

Ford on Saturday plans to outline some changes to its EV-certification tiers, according to two people familiar with the plans. The changes, as first reported by Automotive News, would narrow the differences between the program’s two tiers. The bottom tier comes with lower capital investment but also a smaller allocation of EVs from Ford.

Ford, though, unlike archrival General Motors, is allowing dealers to opt out of selling EVs and continue to sell the company’s gas-powered cars.

GM has offered buyouts to its Buick and Cadillac dealers that don’t want to shell out to sell EVs. About 320 of Cadillac’s 880 retailers took buyouts. Buick’s buyouts are ongoing, according to a spokesman.

Toyota Motor, for its part, has no plans to overhaul its franchised dealership network as it invests in electrified vehicles, CEO Akio Toyoda told dealers to resounding applause in September.

“I know you are anxious about the future. I know you are worried about how this business will change. While I can’t predict the future, I can promise you this: You, me, us, this business, this franchised model is not going anywhere. It’s staying just as it is,” said Toyoda, who will step down as CEO to become chairman in April.

Read original article here

Carmakers Race to Control Next-Generation Battery Technology

WOBURN, Mass. — Already far behind Asian manufacturers in building electric car batteries, U.S. automakers and their suppliers are racing to develop a new generation of batteries that are cheaper, can pack in more energy and charge faster.

It is a global contest with huge economic consequences for automakers, small battery start-ups and car buyers, who in a few years will choose from a dizzying array of electric cars that use different kinds of batteries as the combustion engine era recedes.

The chemical makeup of batteries — a technical subject that was the province of engineers — has become one of the hottest topics of discussion in the corporate boardrooms of General Motors, Toyota, Ford Motor and Volkswagen, as well as in the White House.

With financial and technological support from the government, these giant companies are embracing start-ups working to remake the battery so they are not left behind by the industrial revolution unleashed by the electric car.

Automakers’ ability to master battery technology could help determine which companies thrive and which are overtaken by Tesla and other electric car businesses.

Batteries will help determine the price of new cars and could become the defining feature of vehicles. Like the megapixels on cameras or the processing speeds of computer chips that consumers once obsessed over, the features of batteries will be the yardstick by which cars and trucks are judged and bought.

“This is going to be the new brand differentiation going forward — the battery in electric vehicles,” said Hau Thai-Tang, chief product platform and operations officer at Ford Motor. “So we’re making a huge effort.”

Batteries, of course, will also play a central role in the fight against climate change by helping to move cars, trucks and the power sector away from oil, coal and natural gas.

Automakers are taking a crash course in battery chemistry because demand for electric cars is taking off. Companies have to figure out how to make batteries cheaper and better. Today, batteries can make up a quarter to a third of the cost of electric cars. And most of those batteries are made by a few Asian companies.

Even Tesla, the dominant producer of electric cars, relies on Asian suppliers and is seeking to bring more manufacturing in house.

President Biden this month encouraged companies to move more of the battery supply chain to the United States. Russia’s invasion of Ukraine underlined the strategic importance of such efforts. Volkswagen was forced to temporarily shut down its main electric vehicle factory in Germany after the fighting disrupted the supply of parts made in western Ukraine.

Auto giants like Stellantis, which owns Ram and Jeep, are lavishing cash on start-ups like Factorial Energy, which has fewer than 100 employees in an office park in Woburn, near Boston.

Factorial executives, who have stopped returning calls from automakers offering bags of money, are developing a battery that can charge faster, hold more energy and be less likely to overheat than current batteries.

“Money can come and go,” said Siyu Huang, a co-founder at Factorial, who began experimenting with battery technology as a graduate student at Cornell University. “We want to deliver the safest battery and change the way people are living.”

Top Biden administration officials have said they want to help, acknowledging that the United States has done a poor job capitalizing on battery technologies created domestically. Many of those inventions have given birth to a huge industry in China.

The Energy Department is considering financing companies that make batteries or supply the parts or critical minerals needed to build them. The agency already has at least 10 pending applications asking for a total of more than $15 million to support these battery-related projects, according to an agency tally.

The transportation secretary, Pete Buttigieg, said last month that a failure to innovate hurt his hometown, South Bend, Ind., once home to Studebaker, which went out of business in the 1960s.

“Innovation is central to the past, present and future for our auto industry, and we see that right now with the opportunity for America to lead the electric vehicle revolution,” he said.

The most immediate change coming is in the building blocks of batteries.

Most lithium ion batteries used in electric vehicles rely on nickel, manganese and cobalt. But some automakers, including Tesla and Ford, are moving to use batteries in at least some vehicles that rely on lithium iron phosphate, which is popular in China.

These LFP batteries, as they are known, cannot store as much energy per pound, but they are much less expensive and last longer.

Tesla plans to offer LFP batteries in shorter-range, lower priced electric vehicles. Ford is planning to use them in some trucks sold under its Ion Boost Pro brand for fleet owners.

“It could be delivery, it could be plumbers, electricians, landscapers that work in a fixed geographic zone,” said Mr. Thai-Tang, the Ford executive.

Ford is teaming up with SK Innovation of Korea to make its batteries, but it hopes to bring much of that manufacturing to the United States, Mr. Thai-Tang said. “That will reduce some of the geopolitical as well as just logistics cost challenges.”

But the LFP battery is not a complete solution. Teslas using these batteries can drive only about 270 miles on a charge, compared with about 358 miles for similar models powered by nickel and cobalt batteries. Also, LFP batteries can lose some of their power when the temperature drops below freezing and take longer to charge.

Ford’s new electric F-150 pickup truck, which has not gone on sale but already has 200,000 reservations, will rely on batteries with a higher percentage of energy-dense nickel, also made by SK Innovation.

Tesla in February said that it had already built one million cells for its next-generation “4680” battery that it has started to use in its Model Y crossovers. The automaker’s chief executive, Elon Musk, has said the battery will have 16 percent more range because of its distinctive honeycomb design. “It’s hard until it’s discovered, and then it’s simple,” he said in 2020.

G.M. claims that its Ultium battery cell needs 70 percent less cobalt than the cells used in the Chevrolet Bolt electric hatchback. The company has added aluminum to its battery. The GMC Hummer pickup, which G.M. recently started selling, is the first vehicle to have this battery.

G.M., in partnership with South Korea’s LG Chem, is building a $2.3 billion battery factory in Lordstown, Ohio. It is one of at least 13 large battery factories under construction in the United States.

Batteries are already becoming important to auto branding — G.M. is running ads for Ultium batteries. It adds to the imperative that they ensure these batteries are reliable and safe. G.M. has had to recall the Bolt to fix a battery defect that can lead to fires.

Many automakers are eager to reduce their reliance on cobalt in part because it mostly comes from the Democratic Republic of Congo, where it is mined by Chinese-financed companies or by freelancers who sometimes employ children.

“It’s the potential violation of human rights, the child labor or the artisan miners who are digging under very difficult circumstances — that’s the major concern that we have,” said Markus Schäfer, a senior Mercedes executive responsible for research and development.

The auto industry is also concerned about nickel, because Russia is an important supplier of the metal.

A team of about 25 government scientists at the Oak Ridge National Lab wants to push these innovations further still.

Conventional electric car batteries have been set up next to an experimental cobalt-free alternative. Scientists spend weeks charging and discharging them, measuring how they perform. Ilias Belharouak, who runs the Oak Ridge Battery Manufacturing Center, said the goal was to cut battery costs by as much as half, increase their range beyond 300 miles and get charge times down to 15 minutes or less. (Current batteries typically take 30 minutes to 12 hours to charge depending on the car and outlet.)

Some of this work will be funded by $200 million the Energy Department allocated late last year to seven national labs. The department this month will host a “virtual pitchfest” where battery designers present ideas to scientists, government officials and industry executives.

Factorial Energy and other U.S. start-ups, such as Solid Power and QuantumScape, are aiming to revolutionize the way batteries are constructed, not just change their ingredients. Batteries today rely on a liquid solution for the electrolyte that allows the flow of electricity between different components.

Solid-state batteries don’t have a liquid electrolyte and, thus, will be lighter, store more energy and charge faster. They are also a lot less likely to ignite and, therefore, need less cooling equipment.

Most major carmakers have placed big bets on solid state technology.

Volkswagen has put its money on QuantumScape, based in San Jose, Calif. BMW and Ford are wagering on Solid Power, based in Louisville, Colo. G.M. has invested in SolidEnergy Systems, which emerged from the Massachusetts Institute of Technology and is based in Singapore.

But it’s not clear how soon solid-state batteries will arrive. Stellantis has said it hopes to introduce mass-market vehicles with those batteries by 2026, but executives at other companies say the technology might not be broadly available until about 2030.

Whichever carmaker offers solid state batteries first will have an enormous advantage.

Ms. Huang of Factorial said that it was not unusual for her and her business partner, Alex Yu, to work all night as they race to achieve technical benchmarks.

She is motivated, she said, by memories of the polluted air she breathed while growing up near Shanghai. “Our company’s founding mission is to strive toward a fossil free future,” Ms. Huang said. “That is what I strive for in my life.”

Eventually, Factorial, which Mercedes-Benz and Hyundai have also invested in, wants to build factories around the world — an ambitious goal considering the company just moved into a second floor.

In a series of laboratories, employees wearing white coats and intense expressions test prototype cells.

Despite this frenzied activity, the auto industry could struggle to fill demand for new batteries because the world cannot mine and process all the raw materials needed, particularly for lithium, said Andrew Miller, chief operating officer at Benchmark Minerals Intelligence, which tracks battery makers and supplies worldwide.

“All of the models that are being announced, everything those companies want to do over the next three years,” Mr. Miller said, “I don’t know where the raw materials are coming from.”



Read original article here

Chinese electric carmakers add $13.65 billion in value as Tesla surges

A Nio ES6 electric vehicle is on display at an automotive experience area of Wanda Plaza on Nov. 28, 2020 in Beijing, China.

VCG | Visual China Group | Getty Images

GUANGZHOU, China — Three U.S. listed Chinese electric carmakers added a collective $13.65 billion of value on Tuesday as their stock prices surged.

The Chinese start-ups — Nio, Xpeng Motors and Li Auto — followed their American rival Tesla higher.

Tesla shares surged nearly 20% on Wednesday as technology stocks on Wall Street rallied overnight.

On Tuesday, Nio closed 17.44% higher at $41.35, Li Auto was up 8.2% at $23.08 and Xpeng Motors rose 11.33% at $29.97.

The electric vehicle makers were also given a boost by a Reuters report that the three companies could carry out a secondary listing in Hong Kong as soon as this year. Secondary listings in Hong Kong have been a popular route for Chinese companies that are already listed on Wall Street.

Nio, Li Auto and Xpeng have had huge rallies so far. Nio is up over 1,000% in the last 12 months. Xpeng’s share price has nearly doubled since its initial public offering in August.

All three automakers have also released their forecast for vehicle deliveries for the first quarter.

Nio said it expects to deliver 20,000 to 20,500 cars in the March quarter, higher than the December quarter. Xpeng meanwhile expects deliveries of 12,500 vehicles in the first quarter, down slightly from the fourth quarter. Li Auto said it would deliver between 10,500 and 11,500 cars in the first three months of 2021, lower than its fourth quarter deliveries. The first quarter involved the Chinese new year holiday.

In February, retail sales of so-called new energy passenger vehicles reached 97,000, an increase of 675% year-on-year, according to the China Passenger Car Association. In February 2020, almost the whole of China was effectively locked down to deal with the coronavirus outbreak, accounting for a low base. But the February 2021 figures were a decrease of 37.9% from January.

Read original article here