Tag Archives: Amazons

Amazon’s pay raise for over 500,000 workers comes at an interesting time

Amazon has announced that over 500,000 of its workers will get a permanent increase in their hourly wages starting in mid-May, from as low as an additional 50 cents an hour to as much as three extra dollars per hour (via GeekWire). That’s a substantial chunk of its 1.3 million person workforce getting at least a small pay bump, and the company shared that it’s investing over $1 billion in these pay increases. Amazon said that it’s also on a hiring spree for “tens of thousands of jobs across our operations in the US.”

Amazon previously recognized its warehouse and delivery workers with a $2 pay bump last March as the company worked to meet increased demand during the pandemic, but that was a temporary raise that disappeared in May 2020, shortly after the United States had reached 100,000 deaths; the coronavirus pandemic has killed over 400,000 additional people in the United States since then. The company confirmed to The Verge that the pay bumps announced Wednesday are permanent, however, and new hires will be eligible for them as well.

Here’s the full text of Amazon’s announcement, from Amazon’s Darcie Henry:

Amazon is hiring now for tens of thousands of jobs across our operations in the U.S., and we’re looking for great people to join our Customer Fulfillment, Delivery, Package Sortation, and Specialty Fulfillment teams. In support of this effort, we pulled forward our annual fall pay review for these teams and will be rolling out increases from mid-May through early June.

More than 500,000 people will see an increase between at least 50 cents and $3 an hour, which is an investment of over $1 billion in incremental pay for these employees. This is on top of our already industry-leading starting wage of at least $15 an hour and the more than $2.5 billion that we invested last year in additional bonuses and incentives for front-line teams. These jobs come with a range of great benefits, like medical, dental, and vision coverage, parental leave, ways to save for the future, and opportunities for career advancement—all in a safe and inclusive environment that’s been ranked among the best workplaces in the world.

Other teams are continuing with their regular annual compensation review plans, which will occur throughout the remainder of 2021.

Wednesday’s news comes just a day before the company’s earnings tomorrow, April 29th. It also arrives as a fired Amazon worker is attempting to unionize other warehouse employees after the failed union vote in Bessemer, Alabama.

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Amazon’s Alexa lets you control a Lamborghini’s air conditioning with just your voice

Amazon is taking a bigger step into cars today by integrating Alexa into Lamborghini’s Huracán EVO, and not just to ask questions or remotely control your home — it’s giving the assistant the ability to control settings inside the car, hands-free. The partnership was originally announced last year as part of Amazon’s push into cars, but the integration goes beyond Alexa’s usual bag of tricks.

Alexa’s integration allows users to control “climate and comfort settings including air conditioning, heater, fan speed, temperature, seat heaters, defroster and air flow direction, as well as lighting,” Lamborghini says. (It can also pull up a screen showing you the car’s torque vectoring and traction control.) Of course, Alexa also has its own suite of skills for interacting with your smart home appliances, playing music and podcasts, and basic navigation.

If Alexa-integration means less time looking at the Huracán EVO’s center console, I think that’s a win for everyone.
Image: Lamborghini

The Huracán EVO has some physical controls on the steering wheel and driver side door, but a majority of the car’s features are adjusted through a screen in the center console. Giving Alexa more control over the actual car itself means less time hunting and pecking through menus — “Alexa, I am hot” is apparently enough to get air conditioning going — and more time with eyes actually on the road, which could be a win for safety and convenience.

It’s not like Alexa will be driving your car, but give it time.

The automotive industry’s switch from controls like knobs and dials to entirely touchscreen-based displays has been ongoing, and we even ran a review series examining in-car displays as gadgets a few years ago. Amazon’s tried to help smooth the transition with the Alexa-enabled Echo Auto in the past, but we found the accessory worked best as a simple speakerphone and Bluetooth adapter in our review — tasks that required knowledge of location or a consistent cellular connection did poorly. The Huracán EVO’s implementation of Alexa, with all the benefits of actually having real control over a connected car, might be a better version of the idea.

Amazon and Lamborghini isn’t the only automaker / tech company team-up tackling the problem of built-in car software. Volvo’s Polestar 2 launched in 2020 with Android Automotive built-in and Google Assistant integration for similar control over settings like air conditioning, something that wasn’t part of the old Android Auto. We liked the Polestar’s Google-built software, though much like Lamborghini, it comes with a high price tag.

New Huracán EVOs should have the feature from the jump, but Lamborghini says all existing Huracán EVO customers can be retrofitted with support for Alexa, free-of-charge.

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Amazon’s union vote: What the election at an Alabama warehouse could mean

The warehouse in Bessemer, Alabama, where a union vote will be tallied this week. Historically, the region had strong steel and coal unions, but industry died out in the late 20th century. 


Bloomberg via Getty Images

For the first time in seven years, Amazon warehouse workers are deciding whether to unionize, which could give them more say in their hours, pay and working conditions. Union drives rarely make it to a vote in Amazon warehouses, and those that have, failed. Now employees in Alabama have the opportunity to break this pattern and become the first unionized Amazon warehouse workers in the US.

The 5,800 workers in Bessemer, a small industrial city outside of Birmingham, have been casting ballots in a union election for more than a month. The potentially historic outcome could be announced as early as this week. If it succeeds, it could kick off more Amazon warehouse unionization efforts around the country.

Whether or not the workers certify the union, the vote itself is remarkable. Union advocates have long told stories of intense anti-union pressure from Amazon that snuffed out unionizing efforts before a vote, as well as interrogations of workers who protested working conditions. Additionally, the vote is taking place in the South, a region historically viewed as anti-union and a haven for corporations trying to avoid cooperation among their workers. 

The vote also brings the story of warehouse workers to the fore as the coronavirus pandemic rages. Amazon’s warehouse employees, deemed essential workers, have made sure customers have toilet paper and other necessary items while working from home — a luxury the warehouse workers themselves don’t have. Instead, workers have faced possible COVID-19 infection and long hours fulfilling online orders. In the meantime, Amazon made hefty profits in 2020, which ended with the company growing its net sales 44% over the previous year, bringing in $125.6 billion in the fourth quarter.

On March 30, 2020, Amazon warehouse workers held a protest and walkout over conditions at the company’s Staten Island distribution facility, where a number of employees had tested positive for the coronavirus.


Spencer Platt/Getty Images

Amazon has tried to steer the conversation about working conditions at its warehouses by pushing in newspaper ads for a federal $15-an-hour minimum wage to match its own starting wage and by using public statements and conversations with reporters to highlight its benefits and tuition reimbursement programs. These are the benefits Amazon believes make a union unnecessary for its workers. At the start of the pandemic, it also temporarily increased worker wages by $2 per hour from their base pay — a short-lived policy that many workers want to return.  

Amazon has long opposed unionization. The company espouses a theory of the flywheel, in which each of its services builds on its own momentum to generate increasing speed and power. The company’s international network of warehouses, or fulfillment centers as Amazon calls them, is arguably the linchpin in Amazon’s retail flywheel, ensuring fast, often free delivery. Unionization would loosen the company’s grip on this system, allowing an outside group to influence decisions about pay and working conditions. Amazon argues that workers don’t want to organize. Instead, they’d prefer to work directly with their managers, and they already have multiple ways to do so. 

Union advocates point to a different picture of warehouse work. Amazon has a uniquely high turnover in an industry that already churns through workers, according to the Seattle Times. Counting all Amazon and Whole Foods employees, the company had to refill positions at a rate of more than 96% between March and mid-September in 2020. 

Its warehouse employees report that the job involves intense physical exhaustion and the risk of injury, coupled with Amazon tracking their every move (That applies to delivery drivers too, who recently were required to consent to monitoring from AI-powered cameras in their vans.). Added to that is unpredictable scheduling and mandatory overtime. 

The union advocates aim their efforts at these issues, arguing that union representation would give workers better job security and help them advocate for adequate rest and better safety measures. Workers who’ve spoken publicly against unionizing say they don’t want a third party involved in making decisions or getting between them and their managers. Bloomberg reported in February that opinions in the warehouse are divided.

Testifying before the Senate Budget Committee in March, Bessemer warehouse worker Jennifer Bates said the company seems “to think you are another machine.”

Amazon’s first US union could form in the South

The Bessemer warehouse workers are deciding whether to form a bargaining unit represented by the Retail, Warehouse and Department Store Union, which also speaks for workers at meat packing plants, cereal factories and department stores. The union would negotiate contracts with Amazon on the workers’ behalf and oversee a grievance process when workers want to dispute discipline against them. 

The union would only include the 5,800 workers at the Bessemer warehouse, and none would be required to join or pay dues if the vote certifies the union. If people opt not to join, they still benefit from higher-pay negotiations or the grievance system, but they wouldn’t be able to vote on contracts or participate in union activities like choosing politicians to endorse or running for office within the union. 

While Alabama, and Bessemer in particular, historically had strong steel and coal mining unions, organized labor generally lost its hold on the South after World War II. The fact that the largest unionizing effort at a US Amazon facility is in the South is “fascinating,” said Erik Gellman, a labor historian at the University of North Carolina at Chapel Hill. 

In 1946, the Congress of Industrial Organizations made an ill-fated effort in “Operation Dixie” to organize southern workers, focusing on textile factories and other industrial worksites. Its failure is attributed to the union’s inability to bring white and Black workers together, pressures created by Jim Crow segregation and a lack of regional understanding from northern organizers, Gellman said. Afterward, several southern states passed laws that made union organizing much harder in the South. 

Large corporations have used those difficulties to their advantage. Some have moved their workforces to the South — or at least threatened to do so — to weaken unionization efforts at facilities in union-friendly states. Boeing, for example, began moving its plane assembly operations to South Carolina in 2009. By 2013, Boeing had access to non-union labor in the South, and offered its unionized Washington workers a take-it-or-leave-it contract that cut wages and pension contributions. 

Still, not everyone agrees with characterizations of Alabama as an anti-union state. Erica Iheme, a community organizer who grew up in Bessemer, is part of a coalition of local organizations supporting the Amazon workers’ union drive called Alabama for Community Benefits. The state has 8.7% union density, making it the most unionized southern state other than Kentucky (based on the Bureau of Labor Statistics’ definition of the South), where 9.4% of the workforce was represented by a union in 2020.

From her childhood, Iheme remembers when her school bus passed a unionized steel plant. “Alabama is a union state,” she said. “I remember seeing the steel workers picketing that plant growing up.” 

Bessemer, which is named after a steel processing method created by Englishman Henry Bessemer, is full of people whose grandparents were in unions, Iheme said, adding that the Amazon vote could revive that trend. “That’s going to open the door for so many other workers across Alabama to think, ‘That could happen to us.'”

But it’s not just Alabama or the South at stake. Amazon’s business strategy requires it to have warehouses in every state, and a success in the South could mean unionization is possible anywhere, especially regions with labor-friendly laws. 

Employers will always use the threat of closing down a facility to stop union efforts, but Amazon doesn’t appear poised to leave the Birmingham area, said George Davies, a labor lawyer who serves as lead counsel for the RWDSU effort in Bessemer. Amazon is slated to build another facility at the site of a shuttered mall in Birmingham.

Other protest and union efforts have failed and led to firings

Amazon isn’t treating the organizing drive as an idle threat. Bessemer employees and RWDSU representatives have said that Amazon put anti-union messages in the warehouse’s bathroom stalls, held mandatory anti-union trainings, sent anti-union messages through corporate apps and brought in corporate employees for one-on-one meetings to gauge their levels of union support. (Union organizers have called workers to persuade them to vote yes and stationed activists outside the Bessemer warehouse to send a pro-union message.)

The actions echo Amazon’s previously reported approaches to employee organizing. The last union vote at an Amazon warehouse took place in 2014. A small group of equipment maintenance and repair technicians at a Delaware warehouse voted overwhelmingly not to certify the International Association of Machinists and Aerospace Workers as their union. Amazon said the vote made it clear the employees “want a direct connection with Amazon,” but the union blamed Amazon’s anti-union pressure for the outcome.

An Amazon Prime warehouse in Manhattan, back in 2015.


Sarah Tew/CNET

Shortly after, a machinist in a Virginia warehouse led a union drive in 2014 and 2015, and told The New York Times that he faced intense anti-union pressure from Amazon as a result. After a National Labor Relations Board investigation, Amazon agreed to post a notice saying it wouldn’t retaliate against employees who tried to organize a union and to rescind a warning to the machinist that he was on the verge of being fired, according to the Times. The machinist, Bill Hough Jr., was fired later that year.

The pandemic has ignited further protests over working conditions, especially the company’s COVID safety measures in March and April of 2020, when some employees said there weren’t sufficient masks. That’s when a small group of Staten Island warehouse workers walked out in protest after a co-worker tested positive for COVID-19. 

Christian Smalls, one of the protest organizers who was exposed to a colleague with COVID-19, was subsequently fired for attending the protest at Amazon’s facility. Amazon later came under fire when a leaked memo showed that the company’s top legal executive David Zapolsky called Smalls, who is Black, “not smart or articulate.”

Last week, Vice reported that a worker who organized a March 2020 protest over COVID protections at a Queens, New York, warehouse was questioned for 90 minutes and disciplined for his role in planning the walkout, in seeming violation of US labor laws. Amazon confirmed a settlement with the NLRB over the incident and said it didn’t agree with the details of the complaint.

Exhausted warehouse workers 

Amid the union drives and worker walkouts, Amazon warehouse employees have expressed a desire to slow down at work, for safety and to keep their bodies from breaking down. Working at an Amazon warehouse is like “a nine-hour intense workout every day,” Bates, the Bessemer warehouse worker, told federal lawmakers in March. Bates said she wants workers to get enough rest to recover from repetitive movements and extended physical exertion. 

Amazon said it appreciated the feedback from Bates but that it didn’t think her views reflected those of most warehouse workers. The company added that 90% of her fulfillment center colleagues “say they’d recommend Amazon as a great place to work to friends and family.” Amazon spokesperson Heather Knox emphasized that employees receive two 30-minute breaks per 10-hour shift, as well as paid breaks to go to the bathroom or get a snack.

Iheme, the community organizer, said Amazon workers deserve to have enough energy to function outside of work. If warehouse employees aren’t “exhausted when they get off work,” or running off to a second job to make ends meet, they can be better parents. They might also get involved in the community and even take vacations to other parts of the state, she added, all of which would be good for Bessemer and the state’s economy.

“When you have that time to invest in your home,” she said, “you have that time to invest in your community.”

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Amazon’s Fire TV update with a brand new home screen is out now

Amazon’s new Fire TV software

Amazon

Amazon on Thursday announced that its big new Fire TV software update is rolling out to devices now. It has a totally redesigned home screen and features like separate user profiles, so recommendations for what to watch are different for each person in your family.

The software was first announced in September and made its debut on the Fire TV Stick Lite and third-generation Fire TV Stick in December, but now everyone who owns Amazon’s Fire TV Cube (1st and 2nd Gen) and the 3rd-gen Fire TV, the Fire TV Stick 4K will be able to use the new features. Amazon says it’s updating smart TVs and the second-generation Fire TV Stick later this year.

The new features may help it compete more aggressively against Roku, which still has a 50% market share of global connected TV streaming hours with strong growth opportunities, according to an analyst note from Deutsche Bank in August.

Amazon’s new Fire TV software

Amazon

Up to six people can create different profiles with the new software. So, if you watch a lot of comedy shows, Amazon might recommend other comedies you’ll like. But if your spouse watches a lot of dramas, they’ll get recommendations for more of that type of content. Currently, with a single profile, Amazon just recommends more based on whatever has been watched, no matter who does the viewing.

The new Amazon Fire TV interface, which includes user profiles.

Amazon

The personalization also extends to the home screen, where you can pin specific apps to the top for quick access. Maybe you use Netflix, YouTube TV and Disney+ often, for example. You can put new smaller icons for those up top. Recommendations for the stuff you watch across services are displayed below that.

There’s also a new “Live” tab that shows you a channel-guide so it’s easier to jump right into live TV, if you pay for a streaming TV service like Sling or YouTube TV. Amazon told CNBC in September it designed this to make it a more familiar experience for people who are switching from cable to streaming.

The update also includes deeper integration with the Alexa voice assistant, so you can say “Alexa go to Live TV” and it’ll launch the live streaming TV service you pay for.

Amazon’s new Fire TV software

Amazon

Finally, there’s a new “Find” section that makes it easier to find something to watch. It shows movies, on-demand TV shows, live TV, your watch list and more. 

You can update your Fire TV by opening Settings and selecting “My Fire TV,” then “About” and choosing “Check for System Update.”

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Labor board denies Amazon’s request to delay Alabama unionizing vote

The National Labor Relations Board (NLRB) denied Amazon’s motion to delay a union election at one of its Alabama warehouses slated for Monday.

Last month, the e-commerce giant had filed a motion with the U.S. labor board to delay the vote and give the board more time to reconsider its earlier decision to hold the election by mail during a nearly two-month time span to have a “fair” election, despite the ongoing threat of the coronavirus.

AMAZON PUSHES FOR IN-PERSON UNIONIZING VOTE FOR ‘VALID, FAIR AND SUCCESSFUL ELECTION’

Starting Monday, employees at the Bessemer facility will have until March 29 to mail in their ballots.

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In November, employees at the Bessemer facility filed a petition with the NLRB saying they wanted to hold an election on forming a union to represent the 1,500 full- and part-time workers at the fulfillment center. The plan does not include drivers, seasonal employees, professional employees and others.

The employees are seeking to be represented by the Retail, Wholesale and Department Store Union.

“The purpose of us coming together with our co-workers to form a union is to have better working conditions, better pay, and to be treated with respect and dignity on the job,” read a website created in support of forming a union at the Alabama facility.

Their push for forming a union received support from Sen. Bernie Sanders, I-Vt., who said their efforts would mark a turning point for “every worker in America.”

However, Amazon previously argued that in-person voting is the best way to “approach to a valid, fair and successful election.” The company also said it would make “it easy for associates to verify and cast their vote.”

Amazon spokesperson Owen Torres told FOX Business that the company’s objective was to get as many employees as possible to vote and “we’re disappointed by the decision by the NLRB not to provide the most fair and effective format to achieve maximum employee participation.”

Torres argued that the labor board “recognizes that the employee participation rate for its own elections conducted with mail ballots is 20-30% lower than the participation rate for in-person voting.”

Torres also said that the company had “proposed a safe on-site election process validated by COVID-19 experts that would have empowered our associates to vote on their way to, during and from their already scheduled shifts.”

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Still, the NLRB had deemed that mail-in ballots were the “safest and most appropriate method of conducting an election in view of the extraordinary circumstances presented by the COVID-19 pandemic,” officials wrote in a notice.

Although the company said it respects their decision, Amazon said the warehouse has created thousands of full-time jobs in Bessemer since opening in March. The average pay is $15.30 per hour, including full health care, vision and dental insurance.

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“We respect our employees’ right to join or not join a labor union but we don’t believe this group represents the majority of our employees’ views,” Amazon spokeswoman Heather Knox said earlier this year.

The company will “continue to insist on measures for a fair election that allows for a majority of our employee voices to be heard,” Torres said.

The Associated Press contributed to this report. 

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Amazon’s Greatest Gadget Hits in the Bezos Era: Kindle, Echo, and More

This isn’t hardware, per se, but Alexa has proven to be one of Amazon’s biggest moves in the consumer product space. And the now-ubiquitous voice assistant debuted inside the first Echo speaker. It came along a full five years after Siri, but on arrival Alexa was markedly more useful and fun than Apple’s own voice assistant because it could reach much further into the internet’s knowledge banks.

The first Echo speaker is also the device that made Alexa a household name and brought conversational computing to the masses. Ask a question, get a response? It seemed novel at the time, but it also clearly pointed to the future. And it became the future quite rapidly after Amazon began pumping out dozens of Echo variants and licensing the voice tech in ways that allowed other hardware manufacturers to put Alexa into their own speakers … and alarm clocks, light bulbs, shower heads, microwaves, headphones, and smart watches. Sure, Alexa’s limitations as a conversation partner make it feel gimmicky even today, but the types of computing interactions Alexa popularized now seem completely normal. We just talk to our computers these days! No biggie.

2017: Echo Look

In April 2017, Amazon revealed what was perhaps its most bizarre gadget at that time: the Echo Look, a phallic smart camera with a four-microphone array that would snap hands-free photos of your outfits and tell you what to wear. This is not a joke. The camera was available only by invitation, though one of WIRED’s writers managed to buy one off eBay and review it for another publication at the time.

Ultimately, the Echo Look gave us a glimpse at our computer-vision futures. It used machine learning to make recommendations, like so many consumer products do these days, but it also got a lot of those “personalized” suggestions wrong and alarmed privacy advocates. In the spring of 2020, Amazon said it would discontinue the Echo Look and the camera would no longer function starting July 2020.

2017–2020: Echo … Everything

Here we break from our regular chronology. On a sunny Seattle morning in late September 2017, the tech press gathered at Amazon’s headquarters for … well, we didn’t know what to expect. Amazon, it turns out, had decided to join its tech brethren in hosting an official hardware launch. That day, and again in subsequent years, Amazon vomited up an uncountable number of new products (both hardware and software).

We’ve attempted to list a few key products here: Echo Plus; a shorter, fatter Echo; Echo Spot; Echo Buttons; Echo Connect; a Big Mouth Billy Bass with Alexa (again, this is not a joke); Echo Auto; Echo Sub; Echo Wall Clock; Amazon Basics Microwave (more on Amazon’s kitchen appliances below); Echo Link; Fire TV Recast; Ring Stick-Up Cam; Echo Dot Kids; new Eero routers; Ring Car Alarm, Car Cam, and Car Connect; a spherical Echo; and a cloud gaming service called Luna. Did we forget anything? Just kidding. We definitely did.

2017: Echo Show

One of the products that arrived on that September day in 2017 was the first Echo Show. It was a “smart display,” essentially a small tablet-like screen with speakers for playing music, a microphone for capturing your Alexa commands, and a camera for … wait, what was the camera for? For use with a new Alexa-based communication platform, which let people send audio, video, and texts to anyone with an Alexa device or the Alexa app on their phones.

That chat service didn’t really take off, and all the camera did was skeeze people out. The Echo Show did succeed in showing how much more useful Alexa could be when it was built into a dedicated touchscreen. Smart displays became a hit. Google made its own version that worked with its Google Assistant, and both companies licensed the tech to other hardware makers who helped these countertop devices proliferate. Thankfully, there are plenty of options out there today that come with camera shutoff switches.

2018: Ring

Photograph: Amazon

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Michael B. Jordan is Alexa’s voice (and body) in Amazon’s Super Bowl ad

Ahead of Sunday’s match between the Kansas City Chiefs and Tampa Bay Buccaneers, you can watch the ad Amazon will air during the Super Bowl. Titled Alexa’s Body, it features an Amazon employee and the company’s new $100 Echo model. Oh, and Black Panther star Michael B. Jordan makes an appearance too.

The ad starts with the fictional employee praising the design of Amazon’s latest smart speaker. “I literally couldn’t imagine a more beautiful vessel for Alexa to be…  inside,” they say of the 2020 Echo, her train of thought drifting off as a bus pulls up outside, its side plastered with an ad for Jordan’s new Prime Video series, Without Remorse. We then see a couple of scenes with Jordan as Alexa, the best one coming towards the middle of the ad.  

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Amazon’s Ring now reportedly partners with more than 2,000 US police and fire departments

All but two US states — Montana and Wyoming— now have police or fire departments participating in Amazon’s Ring network, which lets law enforcement ask users for footage from their Ring security cameras to assist with investigations, the Financial Times reported, Figures from Ring show more than 1,189 departments joined the program in 2020 for a total of 2,014. That’s up sharply from 703 departments in 2019 and just 40 in 2018.

The FT reports that local law enforcement departments on the platform asked for Ring videos for a total of more than 22,335 incidents in 2020. The disclosure data from Ring also shows that law enforcement made some 1,900 requests — such as subpoenas, search warrants, and court orders— for footage or data from Ring cameras even after the device owner has denied the request. Amazon complied with such requests 57 percent of the time, its figures show, down from 68 percent in 2019.

Privacy advocates have raised concerns about how Ring data is used by and made available to law enforcement. Ring’s Neighbors app, which allows Ring users to share videos with others nearby has been criticized for containing racist comments and reports. And a report from NBC News last February found that Ring footage wasn’t all that helpful for solving crimes. When it was useful, the Ring footage was mostly used for low-level non-violent property crimes (like the theft of a Nintendo Switch).

Ring began adding support for end-to-end encryption on its cameras earlier this month.

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